Hey stranger!
I'm Karen, also known as the MisSk, thriving in the urban energy of Tel Aviv. Design and innovation are my passions, shaping a world of limitless possibilities. With a touch of nature, animals, and plants inspire my creative vision. As I ride my non-electrical bike through the bustling streets, urban life fuels my imagination. Curious about human behavior, I seek insights to craft innovative solutions. Design and illustration? They are my artistic tools to transform ideas into impactful realities. Let's redefine boundaries, infusing the world with bold design and cutting-edge innovation.

Experience
2022-current
Acumen labs 2022-Current
Head of design
2021-2022
Acumen labs 2022-Current
Head of Design and Design Team Lead
2022
Kape technologies
Product & Web Designer
2021-2022
Local NGO
Design Lead, Brand & Product
2021-2022
Gudu life
Branding, Marketing & Product Designer
Led web product design in an agile tools startup, creating user-centered designs and driving design iterations to improve user experience and product functionality.
As a product design leader, I've built and led a team while collaborating closely with product managers and R&D. By creating a design system and establishing workflows, we've developed diverse web and mobile products in accordance with quarterly roadmaps.
Designing landing pages, product websites, and online campaigns for a VPN technology company, while also leading the rebranding effort. This involved creating a new logo, brand book, and implementing the new branding across all company touchpoints.
As a brand and product design leader at an NGO financial startup, I established a strong brand identity and delivered a successful, user-friendly platform that empowered users to share their resources
Fitness marketplace App, where I’ve redefined full UX flow, user personas and created a full brand design for both product and marketing materials.
2011-2015, 2017-2021
TBWA/ Yehoshua
Senior Creative Art director
2014-2017
Elaaastic
UX/UI Designer, Creative Art director
As a creative art director, I have led 360 campaigns, developing TV ads, digital and social activities from concept to execution for major clients, both locally and internationally.
As a designer at a service company, I created physical and digital brand identities and products for clients such as the Fox Foundation, Intel, and more.

Let's talk!
For more details, questions, freelance and good times - drop me a line and i'll get back to you in no time!
Tel: +972 52-4416600